Priceless: The Myth of Fair Value (and How to Take Advantage of It) William Poundstone
Publisher: Farrar, Straus and Giroux

This book, Priceless: The Myth of Fair Value (and How to Take Advantage of It), covers rationality in decision making, and how markets and marketers take advantage of the deficiencies in rationality in average people. Publisher: Farrar, Straus and Giroux ISBN: 9780809078813. Priceless: The Myth of Fair Value (and How to Take Advantage of It) by William Poundstone. 11 Reader comments join the discussion here! A review of Priceless: The Myth of Fair Value (and How to Take Advantage of It) by William Poundstone (and more). Priceless: The Myth of Fair Value (and How to Take Advantage of It). William Poundstone, author of Priceless: The Myth of Fair Value (And How to Take Advantage of It) calls this the "value meal" strategy when describing the psychology of restaurant menu design. But this is the case with Priceless, The Myth of Fair Value and How to Take Advantage of It by William Poundstone. It's not often that I first take a book out of the library and then buy it. William Poundstone is the author of Priceless: The Myth of Fair Value (and How to Take Advantage of It) [Hill &Wang] The Wolseley Menu. The psychology of pricing is the subject of author William Poundstone's new book Priceless: The Myth of Fair Value (and How to Take Advantage of It). People have an inexact sense of value but are acutely sensitive to contrasts. Firm understanding that diners would wash it down with their overpriced beer," says William Poundstone, author of Priceless: The Myth of Fair Value and How to Take Advantage of It. William Poundstone, Photo: Russel Taylor. Download Free Audiobook:How To Understand And Take Advantage Of Commodities [Anthony Ro - Free chm, pdf ebooks rapidshare download, ebook torrents bittorrent download. Priceless: The Myth of Fair Value (and How to Take Advantage of It) William Poundstone ebook. "That's still pretty much the way it works.